• Product Management Product Market Strategy

Agile Product Market Strategy Boot Camp

Beat the Odds "The new market failure rate of products is 80%" - McKinsey and Company Want to beat those odds?

  • Product Marketing Creating a Marketing Plan

Creating a Marketing Plan Boot Camp

This course covers the fundamental principles of marketing for product leaders, managers, marketers, business analysts and field marketing.

  • Product Management & Marketing Positioning

Product Positioning Boot Camp

What makes your product different and more valuable than your competitor's? If you don't know, or if you can't tell me quickly and clearly, then your product is probably in trouble.

  • Product Management & Marketing Personas

Persona Boot Camp

Do you really know who you are selling to? Whether you work for a large enterprise or your own small business, your ability to grow revenue depends on

  • 370874_5784_3

Messaging Boot Camp

You're at a network reception when a prospect walks up to you and asks, "tell me about your new product". What do you say?