Professional Development and Training
Online Courses and Bootcamps
Product Management and Product Marketing

Free: Building Insanely Great Products Now Available on Amazon this Friday Only

To view on Amazon, click on the image above. Free Friday, December 9, 2016, Only! As my Holiday's treat to you.  Free.  Please download and perhaps write a review.  Plus follow me as [...]

  • innovation

“Do”, Innovation and Value Proposition

In order to have a successful product, you need to clearly understand what your prospective customer wants to "Do". Based on understanding what your customer wants to "do", you can then innovate and design your product or service. Then it is easy to write your value proposition. All of this serves as a foundation to put together a product market strategy or product plan.

  • Product Market Strategy

Do You Have a Market Strategy for your Product?

This online Product Management Training and Product Marketing Management Training course and boot camp teach the 18 things you should do before and during product development but before the launch and marketing.

Marketing Foundations

What are the key elements of marketing you should know? You will learn them all in just two minutes. Click Play! Product Management Training and Product Marketing Management Training

Social Media Marketing Demystified

Social media is swarming all over and around us. So how do you use it for marketing? In 3 minutes you can learn the steps to successful social media marketing. Product Management Training and Product Marketing Management Training

  • persona

Persona Boot Camp

Do you really know who you are selling to? Whether you work for a large enterprise or your own small business, your ability to grow revenue depends. Product Management Training and Product Marketing Management Training

Messaging Boot Camp

You're at a network reception when a prospect walks up to you and asks, "tell me about your new product". What do you say?

Product Positioning Boot Camp

What makes your product different and more valuable than your competitor's? If you don't know, or if you can't tell me quickly and clearly, then your product is probably in trouble.

Digital Leadership and Strategy

Building a Digital Strategy and Transformation Dream Team

April 3rd, 2015|0 Comments

This course helps you define, identify, and develop a high performance digital strategy and transformation team. It provides a powerful framework and tools that help you organize your efforts, define and develop your [...]

Kick Start Your Digital Strategy and Transformation Program

April 3rd, 2015|0 Comments

This course provides training and tools that help you quickly establish a company wide vision and framework for developing and implementing a winning digital strategy and transformation program. - Define what a successful [...]