David’s key Product Management and presentations skills were key to my success in starting up and building Apple Pacific in the early 80s.
David continues to be a valued resource for general marketing expertise, industry knowledge and product marketing know-how. We reference his clear insights regularly.
David has been an excellent coach and mentor. Very detail oriented and practical in his approach. His ideas and frameworks are simple, practical and easy to understand and adopt, being extremely effective at the same time. The concept of ‘Do, value proposition’ is one such excellent framework which not only helps in formulating compelling value proposition for the customers but is also a source of ideas for new product innovation.
Executive MBA Student, Bangalore India
David is a very experienced and talented business professional. I have witnessed this first hand, as has demonstrated his ability across multiple disciplines, including market analysis, segmentation, customer profiling, competitive reviews, product management, marketing and sales strategy development and execution, to name but a few. In addition, he has great communication skills,
Lead Generation Consultant
I met Dave through a consulting engagement while I was at YouSendIt. It was easily the single most useful and insightful consulting engagement I’ve experienced in my career. From his analysis of our industry to the product recommendations, Dave gave us actionable information that made YouSendIt a better company.
Agile Marketing and the Customer Journey – Ready, Set AccelerateApril 27th, 2013
About the Facilitator: David FradinJanuary 23rd, 2015
Use Six Spicey Keys to Ensure Product and Company SuccessMarch 4th, 2015
What do You Think: Product Management and Product Marketing ChallengesFebruary 27th, 2015
A New Way of Learning for Product Managers and Product Marketing ManagersFebruary 17th, 2015
Messaging Boot CampJanuary 29th, 2015
Product Positioning Boot CampJanuary 29th, 2015